Yozuri

Internal holographic prism finishes, "glow-in-the-dark" belly accents for added brightness. The most effective method for fishing this jig is in tandem 1-4 baits with a lead sinker, similar...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

  The Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Darter has a unique “Inverted Cupped Face” that is...

Yozuri Mag Pencil Floating 8 Inch 3 1/3 Ounce is a Long Cast Spook Style lure that will reach the furthest schools of fish. Great top water action with it Magnet Bullet Weight Transfer System. New...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Hydro Pencil has been redesigned with added features and a lower price point. This versatile walk the dog style lure comes in two sizes seven color patterns to cover a variety of inshore fishing...

  The Mag Darter Series allows anglers to cast farther and cover more water than ever before due to its Magnetic Weight Transfer System. The Mag Darter has a unique “Inverted Cupped Face” that is...

The new Yo-Zuri Mag Dive is a floating/diving pencil for big game species.  This lure is worked with a long sweep of the rod, which causes the bait to swim side to side in a 6-12 inch range below the...

Yozuri Mag Pencil Floating 8 Inch 3 1/3 Ounce is a Long Cast Spook Style lure that will reach the furthest schools of fish. Great top water action with it Magnet Bullet Weight Transfer System. New...

Yozuri Mag Pencil Floating 8 Inch 3 1/3 Ounce is a Long Cast Spook Style lure that will reach the furthest schools of fish. Great top water action with it Magnet Bullet Weight Transfer System. New...

Yozuri Mag Pencil Floating 8 Inch 3 1/3 Ounce is a Long Cast Spook Style lure that will reach the furthest schools of fish. Great top water action with it Magnet Bullet Weight Transfer System. New...

Yo-Zuri’s Pins Minnows Series™ has been a top seller worldwide for over 2 decades!! The Pin’s Minnow floating lures series is offered in a variety of natural colors and patterns to tempt game fish...

Yo-Zuri Hydro Squirt Floating Lures are the most realistic hard bait squid imitation on the market. Each Hydro Squirt lure has a Yo-Zuri brand skirt, which adds to the irresistible wide swimming...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...

Yo-Zuri is very excited to announce the introduction of the all-new Hydro Minnow LC to it’s already stacked Hydro Series line-up. This new minnow style bait has been designed to cast long distances...